Meet Dave Smith

Partner/CEO, Penna Powers

David L. Smith, A.P.R. has led the communication efforts for some of the most complicated and high-profile issues in Utah, from government work in healthcare and transportation to housing affordability and the workforce. He has specialized in strategic consulting and communication planning for more than 30 years, winning the highest advertising and public relations awards in the nation multiple times—from Emmys to the PRSA Silver Anvil. Dave has been heavily involved the past several years as a strategic advisor to Utah’s Harms of Social Media campaign and the Salt Lake Chamber’s Utah Rising economic vision. His expertise in navigating sensitive topics while working with diverse audiences, government, and civic leaders ensures an understanding of the issues while creating strategic communication and messaging that resonates with intended audiences. He is on the Salt Lake Chamber’s Board of Governors, the United Way of Salt Lake’s Board of Directors, and is the chair of the Utah High School Basketball Officials Association.